A real program for every member, from day one.
Every member gets an AI coach built around your equipment. There's no trainer to hire and nothing for your staff to run, and it's a membership perk you can charge for.
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Members join in January and they're gone by March.
The gym isn't bad; nobody ever told them what to do in it. Not knowing how to use the equipment is the most cited reason members avoid the floor.
GymNation 2025
There's no program and no one to write one.
A trainer averages $67,424 a year before benefits (Salary.com, August 2026). That's not a hire you make to fix onboarding.
The first weeks decide everything.
That's when a membership is won or lost, and nobody on your floor has time to guide every new join.
You can't add square footage.
Same floor, same machines. The next thing members pay for has to be something new.
Every member, a real program.
They tell the coach their goal, schedule and experience, and it builds a program around the machines you actually have. When their week falls apart, they say so and it rebuilds instead of breaking. The programming is built by a NASM master instructor.
Activation you can actually see.
Upload your member list and see who activated, what gets used and what gets skipped, for one club or every location.
Add a trainer later and they get their own portal on the same platform. Nothing to migrate.
A perk you can charge for.
Build AI coaching into membership or offer it as a premium tier. It can cover its own cost and then some.
Why not just…
Not a video library. Not a booking app. Not a challenge you have to run.A program for every member, built on your floor.
Frequently asked questions
Our members won't download another app.
It's handed out at signup and tied to the visit, and you can see per club whether it took.
Who runs it?
Nobody. Upload a roster and members activate themselves.
New members are intimidated by the floor.
That's exactly who this is for. Every movement comes with video instruction, and the coach starts at their level.
Our floor is mostly cardio and a few machines.
The coach builds around what's actually there.
We don't have budget.
Build it into membership or offer it as a premium tier, and it can pay for itself.
How do we charge members for it?
That's your call. You can raise the membership price for everyone, or sell it as an upgrade.
We tried an app and it fizzled.
Most apps need staff energy to stay alive. This one runs without any.
What do we see?
Activation, how often members come in, and which equipment gets used and which gets skipped, by location.
What if we hire a trainer later?
They get their own portal on the same platform. Nothing to migrate.
How is it priced for us?
Per location, with a set number of members included and a small fee per member after that. We'll walk through it on a call.
We have more than one location.
Each location gets its own view, and you can see them all rolled up in one place.
Can we try it first?
Yes. We'll set you up with the app so you can use it yourself, and you can start with one location.
Photo by Danielle Cerullo on Unsplash